It is the era of the internet and blogs have replaced books and magazines. Like writers can earn by writing, blogs can also be monetized. It can be done with the help of ad networks. For a blog to be monetized, the blogger or a publisher has to run a relevant ad in it and for this he/she needs to know the appropriate ad networks which serve these ads and join the network. The ad is to be chosen such that it gives you highest revenue. There are various types of ads served by Ad networks: in-text ads, contextual ads, CPM ads, SPC ads, Banner ads, Pop-under ads, CPA ads, CPS ads, Affiliate networks, CPA Affiliate Networks and Native ads. There’s no particular way in which one can judge which ad will give the highest income. One needs to find that out by trying out running different ads. After all you never know until you try. Still it is always better to know about the best of the best. So here’s a brief idea of some of the best ad networks for publishers:
Google Adsense: Known to be the world’s largest used network, it provides you to post ads free of cost. Around 2 million people make use of this network. The only drawback being difficulty in getting approval. It serves CPC ads and CPM ads. Also does it show mobile ads, video ads, search result ads, display ads and banner ads.
Propeller ads: One of the fastest growing ad networks, it serves CPM, CPC, CPA and CPL ad models. High quality ads are checked by performing manual check.
Revcontent: Serving around 100 billion content recommendations, it supports easy customization for publishers but it is very choosy as far as publishers are concerned.
Infolinks: Mainly providing In-text CPM ads, it proves to be a better option for those publishing text-based blogs. Also, there’s no minimum traffic requirement for publishers. It works with the biggest advertisers in the world like Facebook, Amazon, ebay, etc.
Adsterra Network: Serving around 50 billion geo-targeted ad impressions a month, provides ad models such as CPC, CPM, CPA. Also it provides ad format for web and mobile platform which includes display banners, interstitial pop-unders, direct links, sliders and pushup.
Media.net: This network serves contextual texts and supports desktop interstitial, in-content native and mobile docked ads. It ensures complete fill across all verticals and ad formats. Reuters, Esquire, Elle, Forbes, Cosmopolitan are some of its publishers.
RevenueHits: It is a PPC and CPM ad network which uses contextual and geo-targeted technology to serve ads on websites, mobile sites, ad-ons, toolbar, widgets, etc. About 1 billion people make use of this each day. It provides 100% fill rates across all geographic locations. Also it helps publishers to monetize their site with the help of pop-ups, text ads, apps, widgets, etc.
Bidvertizer: It provides a PPC ad model wherein a publisher can earn money with clicks. Apart from that the publisher also earns additional revenue when the click leads to a conversation. Ad formats such as banners, rectangles, skyscrapers, mobile, etc. are supported by Bidvertizer. It is easy to know the click through rate, the amount earned and other information in this.
Clicksor: A Canada-based, bid based CPC and CPM ad network which serves about 100 million ad impressions offers various ad formats such as banner ads, in-text ads, interstitials, rich media, layer ads, pop-up ads, pop-under,etc. There is no publisher traffic requirement whatsoever. The minimum payout is $50 and the payment is done via paypal, through bank transfer or e-check.
PopAds: A fast, efficient and secure pop-under ad network offers competent rates to publishers depending on website traffic and content.
AdCash: It provides high-quality and cost-effective ads from some of the leading brands. CPC, CPM, CPA ad models are supported by this network. Slide-in, background, interstitial, site under, footer and other display formats are included. Also there is no minimum traffic requirement for users.
Max Bounty: Widely used in marketing network, it connects trusted and skilled affiliate marketers with high paying advertisers on a CPA basis. The rate of fraud and mitigating risk is less.
ShareASale: A popular cost per sale affiliate network, ShareASale makes use of efficient technology and has a reliable network platform.
Chitika: With over 300000 publishers, it serves ad on CPC model. The approval process is easy and does not require any minimum traffic. Your ad impressions and revenue can be easily monitored with the help of online publisher control panel.
BuySellAds: It creates an interface between advertisers and publishers. The ads are served on CPM model but its approval process is difficult. Moreover it requires 15k visitors per month. The minimum pay is $20 which is paid through paypal.
These were just few of the ad networks picked. There are many more ad networks which one can go through. So it is up to you to decide which one suits your blog best.
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